Featured Project: MasterCard
Priceless.com features the latest marketing campaigns, financial tools, widgets and mobile applications from MasterCard.
My Role: Information Architect
I worked with MRM Worldwide, one of the top five digital and direct agencies in the world, to create promotional sites that support MasterCard's branding and marketing directives. This includes:
- Translating business goals into interactive elements and online strategy for promotional sites.
- Defining site information architecture (layout, navigation and flow).
- Working with designers and developers to create engaging, informative and fun customer experiences that improve the value and perception of the MasterCard brand.
Sites Worked on:
Priceless Pointers: Collection of financial widgets that can be used online or downloaded to your computer.
Priceless Picks: Mobile application that lets you discover thousands of user-recommended priceless experiences, shops, and restaurants, or submit your own.
Deliverables: Site Maps and Wireframes (created in Visio)
*Edited wireframes are shown to respect client privacy. Please contact me for additional details and examples of work.
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Download Resume (PDF)
View Sample Priceless Pointer Wireframes* (PDF)
View Sample Priceless Picks Wireframes* (PDF)